brand identity
Website design

Reframe

A conference empowering women to lead the future of tech.

overview

Reframe is a conference for women in tech created to foster authentic connection and accelerate equity in tech through powerful dialogue. The goal was to create an identity system that felt modern and innovative yet still warm and friendly.

Gradient squares act as modular building blocks, bringing energy and movement. White boxes shift and overlap to create a sense of perspective and depth, encouraging viewers to see things differently.

deliverables

Conference Logo
Program Booklet
Website
Merch

tools

Adobe Illustrator
Adobe InDesign
Adobe Photoshop
Figma
Jitter

brand personality

Warm
Innovative
Friendly

Completed

Spring 2025

program

Designed
for clarity.

The conference program is built with clear hierarchy and visual cues to help attendees quickly navigate the schedule and spot key themes at a glance.

Kinsa

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